Recycled Idaho | Episode 28 | Junk Holler

On this episode of Recycled Idaho, Nick is once again joined by Royce Porkert of Junk Holler to discuss leadership, managing rapid growth, and maintaining a strong team and family mentality. This episode dives into the company's philosophy of prioritizing longevity, sharpening the blade against competition, and the vital importance of showing empathy when dealing with customers' emotional attachments during cleanups. Watch our original interview with Royce from 2023 here: https://youtu.be/15LqFu_J_kg?si=1fSGNTMgj8dHomzl Produced by Recycled Media.

Transcription

### Podcast Episode with Roy: Insights into Junk Hauler

**Host: Nick**
“All right, I’m sitting here with Roy for another episode about the junk hauler. How you doing, man?”

**Guest: Roy**
“Doing great, Nick. Thanks for having me. We did an episode. Was it in ’24 or ’23?”

**Nick**
“Yeah, time flies. I can’t remember.”

**Roy**
“Time flies. So, I’ve heard your story. For anyone listening to this one, we have a previous episode that gives his backstory, which is really cool. Jump in if I get anything wrong. You basically moved up here, were doing a remodel, and had an extensive advertising background. You lived in Cali before moving to Idaho where you did a pretty extensive remodel during winter, which made it significant.”

**Nick**
“It was winter. It was miserable because you had to go to the landfill multiple times in a pickup truck, right?”

**Roy**
“Yeah, we just had a little trailer which made it even more challenging. But that’s what sparked the idea.”

**Nick**
“That’s cool. Love hearing where the spark came from. We delve deeper into that in the first episode. Check it out for more on Roy’s background.”

#### On Competition and Growth

**Nick**
“Competition doesn’t scare you. It makes you sharpen the blade. As the franchise model moves into this market, is competition still coming for you?”

**Roy**
“Yeah, it seems like every time we meet, there are more competitors. You just got to stay sharp and be ahead of the game, using the strengths you have.”

**Nick**
“How do you stay sharp and keep your team in the right mindset?”

**Roy**
“Balancing being modest and recognizing limitations help. Moving too fast doesn’t allow you to be smart. It’s essential to slow down, make smarter decisions, and treat your crew right.”

**Nick**
“Have you grown since our last conversation?”

**Roy**
“Absolutely. Growth has been significant in the last three months, with more customers and a different pace, leveling up as a business.”

#### Leadership and Culture

**Nick**
“What’s your approach to leadership, especially regarding your team?”

**Roy**
“Being a leader involves listening, not micromanaging. It’s about letting your team run independently while stepping in when necessary. Being a true leader means guiding your team to success.”

**Nick**
“Isn’t there a fear that nurturing employees might lead them to leave the business?”

**Roy**
“Some may leave to pursue their dreams, but by ensuring they are well-trained and appreciated, many will stay. Allowing the fear of them leaving to dictate actions only harms the team.”

**Nick**
“It’s crucial to develop the right company culture and not let customers compromise that.”

**Roy**
“Correct. We ensure that our culture aligns with our values and the feedback we get from the community is important. Empathy is at our core.”

#### Future Goals and Community

**Nick**
“Do you have any major future goals for Junk Hauler?”

**Roy**
“Building alliances is huge. We’ve had a great long-term relationship with partners like United Metals. It’s essential to have strong partnerships to grow efficiently and sustainably.”

**Nick**
“Do you plan to expand beyond Idaho?”

**Roy**
“If it’s done right, yes. We want to excel in Idaho first and then decide based on our experiences. The key is maintaining the essence of our core values as we grow.”

**Nick**
“Thanks for catching up, Roy. Here’s to seeing Junk Hauler grow even further.”

**Roy**
“Thanks, bro. Always a pleasure.”