Recycled Idaho | Episode 29 | Data Airflow

On this episode of Recycled Idaho, Nick is joined by Eric Sonner to discuss his career transition from growing up on an Idaho farm and entering the HVAC trade to becoming a leader in building massive data centers for cryptocurrency mining and AI High Performance Computing (HPC). Sonner details the rapid, expensive scale of these projects, including a 527-megawatt AI HPC site under construction in New York, and emphasizes the personal philosophy of setting and achieving huge goals. Produced by Recycled Media.

Transcription

**Recycled Idaho Podcast: Interview with Eric Sonner**

**Host:** Welcome to another episode of Recycled Idaho with my friend Eric Sonner. How you doing, man?

**Eric Sonner:** Good.

**Host:** Eric, I’ve known you for about 15 years.

**Eric Sonner:** Yep. It’s crazy. I met you when you were singing Copper Pipe.

**Host:** Right in the rec center. I was running the rec center in Boise. I’ve met some of the coolest people that I’m now super close friends with just in that rec center. I hold that rec center really close to my heart.

**Eric Sonner:** Yeah. I started here in Caldwell.

**Host:** I’ve known your story, but I don’t know if you’ve told it on any other podcast.

**Eric Sonner:** I haven’t done any of that yet.

**Host:** I think your story is awesome, man. But I don’t even know all of it. I just know little bits. Like the hat you’re wearing now.

**Eric Sonner:** Yeah.

**Host:** So, we’ll start from the beginning. When we met, what were you doing?

**Eric Sonner:** Let me start before that. I’m from Idaho. I grew up in Bule, Idaho. Grew up on a farm. My dad farmed with my brother. We lived in a mobile home. I struggled in school, and it was hard. But I didn’t know what I wanted to do. When I finished school, I got into air conditioning and heating. I went to the College of Southern Idaho in Twin Falls.

**Host:** What did you do in college?

**Eric Sonner:** It was a trade school. I was going for HVAC.

**Host:** So, you kind of knew that was the path?

**Eric Sonner:** Yeah, it was something different. A friend said it could be pretty good money.

**Host:** So, Southern California was next?

**Eric Sonner:** I moved to Southern California when I was 19 to work for Ako, got in the union local 250 apprenticeship program, which was hard moving from a small town in Idaho to LA.

**Host:** That must have been quite an experience.

**Eric Sonner:** Yeah, it was a big culture shock. I lived in Long Beach and then Orange County.

**Host:** Was part of it cool, or did you just hate it?

**Eric Sonner:** It was cool, a good experience, but it was hard to be away from family. I met my wife in Idaho; she moved down with me. We lived there for two years before moving back.

**Host:** How did you end up back in Idaho, where I met you?

**Eric Sonner:** My dad passed away, and it was time for me to come back. I worked for JCI and then decided to start Echo in Boise around 2008.

**Host:** That’s pretty impressive. How old were you then?

**Eric Sonner:** Around 28 or 29.

**Host:** That’s incredible, man. You were already in a leadership role while others were just starting.

**Eric Sonner:** Yeah, I helped get Echo started and managed technicians.

**Host:** What did you learn from that experience about starting a business?

**Eric Sonner:** I learned a lot about starting my own business, the learning curves, managing people, and growing.

**Host:** So, how did you get into cryptocurrency?

**Eric Sonner:** I got into crypto in 2015 by helping a neighbor who was struggling with a Bitcoin mine. It got me interested, and I started investing and learning more.

**Host:** And now you’re building data centers and doing high-performance computing?

**Eric Sonner:** Yes, we partnered with Moonshot and are working on a massive project in New York for high-performance computing tied to AI.

**Host:** How big is this project?

**Eric Sonner:** We have 527 megawatts under construction, with the aim of revolutionizing data processing for AI.

**Host:** That’s groundbreaking. It’s amazing how you’ve grown from where you started.

**Eric Sonner:** Anything is possible if you set goals and have the vision. You can do whatever you want if you work hard and stay focused.

**Host:** Truly inspiring, Eric. Thanks for sharing your story with us.

**Eric Sonner:** Thank you. It’s been great talking to you.

**Host:** Looking forward to seeing what the future holds for you. Keep us updated!

**Eric Sonner:** I will. Thanks.

**Host:** Bye for now.